Southern Carton, a three-generation family-owned business in Lewisburg, TN, needed a way to better showcase its capabilities and strengths. After researching their marketing and sales approach, it was clear their existing website did not reflect the company’s true potential or credibility. I restructured and revitalized their site, turning it into an engaging platform featuring a video library, photo gallery, and a clear display of their customizable services—highlighting their innovative digital printing, POP, and carton solutions. Since the launch, the site has become a powerful tool for growth, even contributing to Southern Carton winning a contract with Amazon.